Case Studies

Case Study of Physiobench

Physiobench.com

Physiobench was launched in April 2008 and with internet marketing delivery from Pule Consulting has gone on to become the number 1 online physiotherapy practice. It is a cutting edge pioneering business so is forever seeking new techniques to revolutionise physiotherapy treatment.

The site provides visitors with a wealth of free advice and articles. It enables those who wish to be treated online to purchase a personalised treatment programme from their chosen physio.

Traffic and treatment levels have doubled over the past year and the site now achieves a top Google ranking for many important keywords such as turned ankle, beating competition of 4 million in Google.

The site is constantly being updated with new content, keeping it fresh. It uses Twitter, Facebook, LinkedIn, Digg, Delicious and Stumble Upon to promote the site and has hundreds of backlinks from sports clubs and associations.

Every month the Physiobench team test out a new marketing technique. Those that work are developed. Those that fail are ditched. Most cost nothing other than time.