Yesterday I met with a local design company who work to a defined pricelist The Design Mechanics
They’ve been very successful, employ 6 staff and have recently passed their 1,000th customer.
They keep life simple and operate from modest offices. No travelling to clients. Under promise over deliver. They don’t bother advertising much as referrals are huge.
Their approach of a set price list rankles with their competition who have put up hate websites to damage them. This actually is an underhand compliment. They have been told they are causing waves in the market taking their approach. Which pleases them.
But customers love this approach. Without doubt it is the correct way to operate.
I’ve been moving in that direction with Pule Consulting and the meeting helped me to crystallise a few ideas. Over the next month or two I’ll be making the services I offer totally transparent with a price list for everything.